What?

I am not quite sure if this is supposed to be like Pepsi Free or Coke Zero, or if it escaped from Engrish.com.

The good news comment is a little quizzical too.

(For those who may not know, what should have been said was region free. This denotes that the player will play DVD's from all regions no matter what region they are encoded for. ie Europe, Japan, North America. A machine like this is completely illegal.)